carlheule.com

Publications

The Plain Communities Business Exchange (PCBE) is the Wall Street Journal of the Amish, a print publication with 35,000 copies distributed per month. I've contributed many articles on marketing and business management and created several popular columns. Over the yeas, I've enjoyed meeting many different readers, all of whom are dynamic, innovative entrepreneurs. It's also been a real honor and joy to work with the PCBE's editorial team!

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Volume Issue Title Subtitle Page
Vol.24 No.3 KAP Strategy & Cordless Tech Story of Keystone Airpower pp.6-7
Vol.24 No.3 Home Physics Review How to Spin the Suds pp.78-80
Vol.24 No.2 Swiss Masters of Micromachining Amish Watchmaker Interview p.70
Vol.24 No.2 Marketing & Bridge Building Story of Lehman's Hardware pp.134-135
Vol.24 No.1 Buckeye Blastoff New Home for Amish Olympics p.72
Vol.24 No.1 Buckeye Blastoff Chumming Waters in Mt. Hope OH p.74
Vol.24 No.1 Buckeye Blastoff Investment Paper for Bookworms p.75
Vol.24 No.1 Buckeye Blastoff Amish Artist Returns to Scene pp.76-77
Vol.23 No.12 Industry Insider Clockmaker from Kentucky pp.74-75
Vol.23 No.12 How to Make a Clock the Howard Miller Way Case Study for Plain Craftsmen pp.28-30
Vol.23 No.11 Up in Smoke Adventure in Home Heating Solutions pp.16-21
Vol.23 No.10 BioThane's Secret Sauce Case Study for Customer Creation pp.88-89
Vol.23 No.10 Riding the Tiger Another Look at Purple Tiger p.99
Vol.23 No.9 Art of Doorcraft Elevating Architecture with Amish Labor pp.6-7
Vol.23 No.9 A Bed from Belize Story of an Outsider in Ohio pp.52-53
Vol.23 No.8 Finding Stars in RV Land Inside Look at Wingard's Custom Plastics pp.12-13
Vol.23 No.7 Sticking to the Basics Ain't No Fun Getting Shot with a Nail Gun pp.32-33
Vol.23 No.7 Business School Making Noise with PPC pp.60-61
Vol.23 No.6 Bending with the Times Roundtable with Bentwood Solutions pp.12-13
Vol.23 No.6 Tale of Two Brothers One Year Anniversary of Woodtech Routing p.91
Vol.23 No.5 Business School Message in Every Mailbox p.38
Vol.23 No.5 Business School Extra Special Ad Specialties p.57
Vol.23 No.5 Business School Cold Calling for Hot Leads pp.64-65
Vol.23 No.5 Business School Lead Scoring for Sales Athletes pp.98-99
Vol.23 No.4 Dream Teams, Dremels & Drills Reporting a Historic Auction in Mt. Hope p.56
Vol.23 No.3 Sticking to the Basics Homeowner's Guide to Adhesives p.22
Vol.23 No.3 Sticking to the Basics French Idea for the Toolbox p.24
Vol.23 No.2 5 Star Fraud Report What We Know so Far pp.88-91
Vol.23 No.1 Lean Leadership Dave Irwin Perspective pp.40-43
Vol.22 No.12 Hitching Up a Loan The Lisa Briggs Interview pp.5-6
Vol.22 No.12 Industry Insider History of Diamond Refrigerators (editing) p.12
Vol.22 No.12 New Set of Wheels History of Groffdale Machine Shop pp.28-29
Vol.22 No.12 Property Management 101 Interview: Joe Loefsky the Property Owner pp.74-75
Vol.22 No.11 Function & Workflow How Hermance Machine Engineers Optimal Performance pp.84-85
Vol.22 No.10 Roundtable with Retailers Four Entrepreneurs Serving the Plain Communities pp.5-7
Vol.22 No.10 Three Perspectives on Inventory Management Part 1 pp.78-79
Vol.22 No.10 Farmers Market(ing) Planning for Success pp.94-97
Vol.22 No.9 Business School Calculating Real Estate Revenue p.16
Vol.22 No.9 Business School Recording Financial Transactions pp.18-19
Vol.22 No.9 Business School Crafting a Call to Action p.20
Vol.22 No.9 Business School Qualifying a Lead p.22
Vol.22 No.9 Business School Evaluating the Buying Process p.24
Vol.22 No.9 Business School Evaluating a New Supplier p.26
Vol.22 No.9 Business School Opening a New Market p.26
Vol.22 No.9 Business School Finding the Right Price pp.30-31
Vol.22 No.9 Business School Developing an Emergency Action Plan pp.32-33
Vol.22 No.9 Business School Positioning a Company p.34
Vol.22 No.8 Industry Insider Interview: George Weaver III of Westfield Farms pp.5-7
Vol.22 No.8 Industry Insider Interview: Dave Rotelle of September Farms pp.20-24
Vol.22 No.8 Industry Insider Roundtable with Lykens Valley Creamery p.42
Vol.22 No.8 State of Solar Pricing Interview: Elam Stoltzfus of Hillside Light & Solar p.50
Vol.22 No.7 Industry Insider Interview: Steven Lapp of Herndon Reload pp.20-21
Vol.22 No.7 Industry Insider Interview: Marc Magliari of Amtrak pp.30-31
Vol.22 No.7 Have You Ever Wondered Paperboard Carton Configurations (illustration) p.70
Vol.22 No.6 From the Dealer's Desk Roundtable with Dyna Products pp.6-11
Vol.22 No.6 Inventor's Corner A New Way to Make Doors p.60
Vol.22 No.5 Have You Ever Wondered How OSB is Made? p.30
Vol.22 No.4 From the Dealer's Desk Roundtable with Pioneer Equipment pp.16-18
Vol.22 No.4 From the Dealer's Desk Roundtable with Byron Seeds pp.76-78
Vol.22 No.3 Field Notes & Emerging Trends Leaders in Sales and Marketing pp.20-21
Vol.22 No.3 Field Notes & Emerging Trends Trade Show Display pp. 26-27
Vol.22 No.3 From the Dealer's Desk Selling Amish the Truesdale Way pp.32-39
Vol.21 No.12 Internet Management The Big Picture p.n/a
Vol.21 No.11 Internet Management Mobile and Video Marketing pp.34-40
Vol.21 No.10 Internet Management Understanding Social Media Marketing pp.40-49
Vol.21 No.9 Internet Management What is Search Marketing? pp.40-43
Vol.21 No.8 Internet Management Selecting Digital Marketing Channels pp.52-62
Vol.21 No.7 Internet Management Using Boolean Queries pp.36-43
Vol.21 No.6 Internet Management Introduction pp.44-50
Vol.19 No.8 Holy Fractur Der Zunstrevolution p.55
Vol.19 No.7 John Hancock Center 100 Stories of Teamwork pp.16-17
Vol.19 No.2 Holy Fractur The Art of Marketing Coconut Milk pp.60-61
Vol.19 No.1 Holy Fractur Deciphering the Alphabet pp.34-35
Vol.18 No.11 Sticky Rice in Phongsali Part 2 p.n/a
Vol.18 No.10 Sticky Rice in Phongsali Part 1 pp.52-53
Vol.18 No.9 2405 West Vernon Highway Detroit-Michigan pp.56-57
Vol.18 No.8 Iron Rails from Mumbai to Calcutta Part 2 p.n/a
Vol.18 No.7 Iron Rails from Mumbai to Calcutta Part 1 pp.26-27
Vol.18 No.6 Print Production 101 Tips for File Management and Design pp.40-41
Vol.18 No.5 Moving the Bargain Bin Exploring the Human Brain in the Retail Environment pp.42-45
Vol.18 No.4 Mud Pits & Gold Mines A Guide to Suriname's Economy pp.40-43
Vol.18 No.3 Ancient Gift for Modern Times Logo Design for Maximum Impact pp.36-38
Vol.18 No.2 Three Dimensional Sales Tips for Tradeshow Exhibits pp.38-39
Vol.18 No.1 Welcome to the Pearl River Delta Chinese Factory Tour pp.12-13